British & International Golf Greenkeepers Association
Mobile App Success Story

The Challenge
When the British & International Golf Greenkeepers Association (BIGGA) analyzed their digital analytics, they discovered something striking: 75-80% of their members were accessing their website through mobile devices.
This insight sparked a transformation that would reshape how BIGGA connects with its 6,000 members across the UK and internationally. Rather than viewing mobile as simply a smaller screen for their existing content, BIGGA saw an opportunity to create a mobile app that would become an indispensable daily tool for their members.
What RD Mobile Delivered
Results Direct | RD Mobile launched a member app for BIGGA on the Engagefully 365 platform. BIGGA is engaging and supporting members worldwide with instant mobile access to the organization’s resources and content – mobile membership cards, member handbook, continuing professional development (CPD), job listings, news, alerts, and conferences.
Key Mobile App Results
- 8,700 app downloads
- £7,500+ in annual cost savings
- 30kg of plastic waste eliminated annually
- New revenue streams from sponsors
- Reduced overhead for handling member inquiries
BIGGA exists to support our members’ careers. The app puts career support in their pocket. It’s our members’ hub!
Karen Hughes

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